Brand Colors
In addition to our brand colors listed below, text across communication formats can be in soft black (HEX #313131) or white (HEX #FFFFFF).
Our Colors
These colors are a key element of our visual branding. They create texture, light, and a dynamic impression. Each color is assigned to a department in our communications.

Red
Core Brand
HEX #FD462B
RGB 253/70/43
CMYK 0/73/78/0
PMS Warm Red C

Yellow
Summer
HEX #FFF000
RGB 255/240/0
CMYK 6/0/88/0
PMS 102C

Blue
Photography,
Fashion Film & Photography,
Photography & Image-making,
Film Art
HEX #28A0FF
RGB 40/160/255
CMYK 69/29/0/0
PMS 285C

Pink
Fashion Design
HEX #F789E3
RGB 247/137/227
CMYK 6/60/0/0
PMS 914C

Green
Communication Design,
Design for Social Impact
HEX #B2E030
RGB 178/224/48
CMYK 39/0/89/0
PMS 2290C

Lavender
Foundation Year
HEX #9BABFF
RGB 155/171/255
CMYK 30/25/0/0
PMS 7452C

Orange
Fine Arts,
Drawing,
Transdisciplinary New Media
HEX #FF9600
RGB 255/150/0
CMYK 0/49/93/0
PMS 2013C

Turquoise
Interior Design
HEX #4BE1F5
RGB 75/225/245
CMYK 57/0/11/0
PMS 3105C