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MA student Sahil Lodha shares his experience in a Photograd feature

https://sahillodha.com/Fancy-a-Whim
Dry Fish

In a Photograd feature, MA Fashion Film and Photography student Sahil Lodha explains how during his first semester at PCA he was inspired by a brief to work with Longchamp products he developed an editorial series ‘Fur’, including a short film and photographs shot outdoors in iconic Parisian locations.

Sahil Lodha goes on to share how he created his ‘Fancy a Whim’ series, likewise shot outdoors with natural light, this time in Bombay with actress Aarshi Banerjee for Whim by Poorvi clothing brand.

Read the Photograd article