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MTNM Lunch Talk Presents: Matthieu Quiniou

Matthieu Quiniou

The Transdisciplinary New Media Department hosts Lunch Talks once a month. They are designed to foster knowledge, sharing a casual conversation with designers, curators and artists. Lunch Talks are open to all! Join us on Tuesday, April 7th, 2020, 1-2 pm in room -101 for a Lunch Talk with Matthieu Quiniou.

New methods for protecting intellectual property in the digital era (AI, blockchain, web-crawling…)

Digital technology has multiplied the distribution channels and has amplified the phenomenon of counterfeiting. However, IT tools facilitate identification and lawsuits to protect intellectual property. Art watermarking or the use of blockchain to mark files are techniques that have developed with digital technology and which are reflected in the physical world with the use of sensors, RFID chips or flash code. Likewise, artificial intelligence coupled with web crawling robots is on the way to becoming a major method for counterfeits detection using large databases.

Matthieu Quiniou is a lawyer (PhD) currently working on research subjects related to digital uses (AI, blockchain, web crawling, VR…) and a researcher at ITEN UNESCO Chair (Innovation, Transmission, Edition Numériques). The ITEN UNESCO Chair is based on interdisciplinary research, training and experimentation around new digital forms of mediation, transmission and publishing. It specialises in the field of new media and digital humanities.

These activities are structured around several objectives:

• To devise an interdisciplinary theoretical framework for describing contemporary transmission processes;
• To design, create and evaluate new cross-media systems for transmitting and publishing information;
• To study and propose new forms of mediation in the areas of culture, science, local government and education, based on new information & communication technologies;
• To set up an experimental space centred around digital applications (e.g. interactive displays, touchscreen tables and smart objects).

The research team aims to gain an understanding of the communication, psychological and sociocognitive phenomena brought about by the mass use of new information & communication technologies in new learning modes. They will assess their actual impact through experimental protocols and propose innovative teaching and publishing devices.

This research and experimentation chair is also intended to bring academic and business partners together around the subject of the transformation of transmission modes that are currently taking place as a result of new digital technologies.